Nov 01, 2024 | Webinar

CMO conversations: Leveraging the buyer’s journey to influence the C-suite

Don’t overlook the power of the buyer’s journey when speaking to the Board. In this episode, learn how to leverage […]

Oct 30, 2024 | Webinar

CMO conversations: How CMOs can increase their value in the boardroom

Are you a CMO struggling to secure a stronger presence in boardroom discussions? In the first instalment of our 7-webisode […]

Oct 16, 2024 | Webinar

Short on budget? No problem: How CMOs achieve more with less

In today’s resource-constrained world, marketing leaders are constantly asked to do more with less. But how do you deliver measurable […]

Oct 08, 2024 | White Paper

The B2B CMO’s guide to reimagining boardroom impact: Four key drivers of new-age marketing outcomes

Unprecedented access to data and technology has fundamentally shifted how marketers measure success and make decisions. One consequence is that today’s marketing leaders…

Oct 08, 2024 | Press Release

2X unveils new ABX accelerator services at the 6sense Breakthrough 2024 conference, featuring award-nominated client JAGGAER

New Services Designed to Scale ABX Programs, Maximize 6sense Investments, and Drive Accelerated Growth MALVERN, PA – October 8, 2024 […]

Oct 03, 2024 | Webinar

CMO conversations: The playbook for transforming the business of marketing

With the boardroom closely monitoring marketing budgets, demonstrating ROI is always a high-stakes endeavor. In the second part of this […]

Oct 03, 2024 | Case Study

JAGGAER supercharges ABX efficiency, reduces costs, and accelerates pipeline growth with 2X and 6sense

The Challenge JAGGAER, a powerhouse in the procurement software space, was at a crossroads. Despite deploying Account-Based Experience (ABX) strategies […]

Sep 27, 2024 | Press Release

2X named to the Philadelphia Business Journal’s Fast 50 list

2X Ranked as the 15th Fastest-Growing Private Company in Greater Philadelphia MALVERN, PA—SEPTEMBER 27, 2024 – 2X, the global leader […]

Sep 24, 2024 | Webinar

CMO conversations: Reimagining B2B marketing to meet changing executive, market, and customer expectations

As more and more CMOs find themselves excluded from key boardroom discussions, how can they increase their strategic value and […]

Aug 27, 2024 | Webinar

Beyond MarTech: The need for a new talent strategy

Most of the time, lackluster campaign efforts aren’t solely the result of insufficient MarTech. It’s when marketers fall short of […]